un4seen wine co. Introduces its Debut Release

- 2008 un4seen is California's Newest Red Blend That Breaks All the Rules -

Lodi, CA (June 24, 2010) - On July 4th the debut release of un4seen, an unconventional red blend from Lodi, CA, will be introduced to market. The 'rule-breaking' wine blends four distinct grape varietals not typically combined - Zinfandel, Malbec, Petit Verdot and Merlot - to craft a synergistic wine that proves the sum can be much greater than the parts. Crafted by Winemaker David Akiyoshi, the red blend combines spicy old vine Zinfandel; intense, inky Malbec; rich, robust Petit Verdot; and lively, lush Merlot to create a wine of depth with unforeseen layers in its flavor and aromatic profile. Akiyoshi, a 25-year winemaking veteran, vinifies each variety individually, allowing each wine lot to reach its fullest potential before blending un4seen. un4seen wine co., based in Lodi, CA, strives to be a pioneer and leader in sustainable grape-growing and winemaking techniques. The fruit is sourced from family-owned vineyards that are committed to sustainable practices and the wine is produced at a state-of-the-art facility that minimizes waste and energy consumption. The 2008 vintage of un4seen aims to challenge winemaking convention and embrace the philosophy that great wines break the rules. About un4seen The suggested retail price for un4seen is $10.99. PL360 handles sales and marketing for the wine and is available at select retail locations throughout the U.S. For more information visit: www.un4seenwines.com.